ScentAir is a leading B2B fragrance provider for major brands like Marriott and Anytime Fitness, but needed help connecting with individual consumers. We revamped their email campaigns with mini-guides demonstrating how their luxury scent products enhance daily life.
This approach resonated, resulting in a 23% increase in email click-through rates among their target consumer demographic. By aligning content with their audience's interests, we helped ScentAir's direct-to-consumer efforts truly blossom.
Please check out the published report here or the official copy document here!
Wake Forest, NC, United States
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